Tag: Sustainable Business

The Business of Sustainability

The Business of Sustainability

Learn. Diversify. Adopt.

Distracted by the financial and migration crisis of the past few years has left Austrian businesses hard pressed to grow. Instead, many companies have been forced to become more risk averse, affecting the export market. But shying away from expanding into new markets will get us nowhere.

What it takes to gain an advantage.

It takes a risk taker armed with data, local partners and reliant cash flow to invest in the emerging markets successfully. So, it should not come to a surprise that the share of Austrian exports to Sub Saharan Africa peaked at 0.6% trade volume in 2016. That is not even 1%! Just imagine the benefits reaped from a monopolised position by these key players in Kenya, Nigeria, Kenya and other investment destinations.

Today’s climate presents an opportunity for you to increase revenues and profits in the long run. Austria’s well-funded program in start ups, green innovation, and digital solutions has made the execution of an internationalisation strategy easier today than yesterday. Now has come the right time to build on strategic partnerships, learn about options to diversify and adopt the smart business of sustainability.

Learn. Diversify. Adopt.

Among existing core strategies to develop your business, consider expanding to the sustainability market of developing countries. Sustainability is a trending element to innovative business models and ambiguous in the definition. In Europe, the ecological component of sustainability is of highest priority to manage climate change. In Africa, it is the economic part of sustainability that ranks first to improve the quality standards of living. But you probably know that.

At the upcoming Frontiers of Dialogue held on 7 September 2017, accompanied by a distinguished panel with Africa experience, we will explore together the opportunities and challenges of Corporate Social Responsibility (CSR) Across Borders with a focus on Kenya, Nigeria and South Africa. As you look forward, consider sustainable business and CSR initiatives for growth to acquire new customers, build strategic partnerships, expand into new markets and new product/service additions.

Challenge the status quo.

To bridge the sustainability market with Africa, you need to understand the business conduct and market demands fully. Those of you who have already attempted trading in Africa: what your business did to be successful in the past might not be ideal to in the future. Africa is connected and enlightened today more than ever before.

The underserved markets of Kenya, Nigeria and South Africa demands technology, know-how, and investments to develop in water and sanitation, agriculture, health, and education.

Too many Austrian businesses fail to realise the high potentials of combining business with sustainability and ethics to expand to Africa’s emerging markets. Of course, this comes with a higher level of risk taking, trust and understanding. The strategic and cross-cultural partnership is crucial to the success of international business relations. You need to have a knowledge of the sustainability market, opportunities and challenges of the underserved emerging markets in Kenya, Nigeria and South Africa.

Leverage on your strengths.

Austria should not be intimidated by uncertainty and the barriers set by China and the US. Instead, we should leverage our strengths of social capital, high-quality production of energy efficient solutions and knowledge-intensive services.

Let us challenge the conventional thinking about doing business in Africa by asking the right questions. Together we can increase our understanding of the international business of sustainability. We shall explore innovative solutions and ideas to bridging the sustainability market between Austria and Africa’s emerging markets.

Join the upcoming Frontiers of Dialogue on CSR Across Borders: Kenya, Nigeria, South Africa held on 7 September 2017, 18:00h at the Salon Razumovsky, 1030 Vienna.
More info about the event.

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Initiating Data-Driven Governance in Africa

Initiating Data-Driven Governance in Africa

Matching governance with disruptive technology

Today the emerging markets in Africa are competing for the largest share of foreign direct investments. If governed well, the money inflow would tackle challenges faced by most developing countries including climate change, poor sanitation, educational inequity, unpaved road and so forth.

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Strengthening trust in government is vital to attracting money inflows. I find it difficult to pinpoint what it takes to be a successful government. Perhaps you can help me by sharing your suggestions by clicking here. Though, I am sure on one aspect for success – the need for delivering good governance in the public sector.

An accountable and efficient government is crucial for sustainable development of peace, justice and strong institutions. For instance, let us take Nigeria for example, an African country with an estimated 192 million citizens living within borders. Such a large population demands regular census to present a reliable picture of the social characteristics (gender, income, etc.) and economic characteristics (quality of living standards, etc.) of a country.

In order to allocate budgets across education, basic infrastructure, food security, health, and climate change mitigation, it is necessary for the government to gather data on demographics, education, and other factors shaping a nation’s competitive advantage. A data-driven public sector can enhance transparency, and so weakens prevalent corruption activities.

Jacobs Edo Aphropean Partners

Among Africa’s leading advocates who push the digital agenda forward is Jacobs Edo, the author behind Digital Transformation: Evolving A Digitally Enabled Nigerian Public Service. Having lived over a decade in Austria’s capital city of Vienna as an executive at The OPEC Fund for International Development (OFID), Jacobs Edo realised only too well the contrast of Austrian and Nigerian governance frameworks.

In his book, Jacobs Edo details the case of Nigeria’s ability to adopt and support the digital transformation of its public services. He discusses in simple and jargon free terms the guiding principles, approaches to digital transformation, and more.

Since its publication, the suggested solutions of public service digitalisation in Africa has reached global commendation. At Aphropean Partners’ Frontiers of Dialogue, Jacobs Edo shared his views on the opportunities and challenges of disruptive innovation and technology impacting Africa’s emerging economies through the path of digitalisation. Have a look at the highlights here.

Digitalisation allows one person to do what used to take ten, which is ideal for the efficiency of organisations and government, but not so much for employment security. There are very few jobs that are not in danger. It seems doubtful whether jobs, as we know them, will exist at all in the near future. Highly populated countries such as Nigeria are likely to be profoundly affected. The antidote towards the inevitable automated take over is good governance in order to attract the right kind of investments for developments in the education, agriculture and entrepreneurial sector.

What is your view on this?

Share your tips on how to improve the digital transformation in Africa for a chance to win a signed book by Jacobs Edo.

Now through to Friday 11 August 2017, you have the chance to get a signed copy of Jacobs Edo’s Digital Transformation: Evolving A Digitally Enabled Nigerian Public Service. Tell us about your experiences and recommendations in dealing with the public service in Africa. Send us a tip along with your full name and email address on Facebook or Twitter using hashtag #AphropeanViews. We want to know the good, the bad and ugly. The best tips will be published in our upcoming newsletter and Aphropean Partners social media network on 1 September 2017 and announced at the upcoming Frontiers of Dialogue series held on 7 September 2017. For more info about the event email events@aphropean.com or read more here

 

 

Reference
http://www.digitaltransformation.com.ng
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